Amin , Muhammad Makinun, UPN Veteran Jatim, Indonesia
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Tamansiswa Management Journal International Vol. 9 No. 1 (2023): Tamansiswa Management Journal International - Articles
ANALYSIS OF PRESTIGIOUS PERCEPTIONS AND QUALITY PERCEPTIONS ON PURCHASE DECISIONS MERCEDES-BENZ CAR IN SURABAYA: THE MODERATION ROLE OF CONSUMER ETHNOCENTRISM
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