EMPLOYEE INNOVATION PERFORMANCE AT PT. CENDANA TEKNIKA UTAMA MALANG

Abstract

This study explores factors influencing employee innovation performance at PT. Cendana Teknika Utama Malang. Using a qualitative descriptive approach, data were collected through in-depth interviews, observation, and document analysis to examine how organizational culture, leadership support, employee motivation, skills, and creativity affect innovative behaviors. Findings reveal that supportive leadership, a culture that encourages creativity, and continuous skill development significantly enhance employee innovation performance. Challenges were observed in limited resources, risk-averse culture, and inconsistent innovation incentives. This research provides practical recommendations for fostering innovation and sustaining competitive advantage.