PENENTUAN HARGA JUAL MINUMAN KEMASAN DALAM UPAYA PENINGKATAN KUALITAS MANAJEMEN DI KECAMATAN SINGOSARI KABUPATEN MALANG

Abstract

The purpose of this community service is to assist small entrepreneurs in determining the selling price of their packaged drinks by calculating the cost of production as a basis for calculation. Pricing is important because an incorrect cost of goods will hurt the business and will be uncompetitive if it is too high. This community service is carried out by direct mentoring and counseling methods. The object of the counseling is a beverage seller who is a member of the MSME Association in Cemandi Village, Singosari District, Malang Regency. This service approach is carried out by participatory action research (direct active participation), counseling and mentoring. After completing counseling and mentoring, traders can determine production costs and are able to determine the selling price appropriately.